Brian J. MurphyHow Brand Endorsement Sweat Equity Deals are Causing Talent Agency WoesIn the entertainment world, celebrities and professional athletes no longer seek only money as compensation for their product and service…5 min read·Apr 12, 2023----
Brian J. MurphyCelebrities and Professional Athletes in Hot Water with SEC Over Crypto Asset PromotionThe Securities and Exchange Commission (SEC) has been making headlines recently by enforcing U.S. securities laws surrounding crypto…4 min read·Mar 2, 2023----
Brian J. MurphyInvestment Firms Are Courting YouTube CreatorsInvestment companies looking for the next big revenue stream have taken notice of the second-most popular social media platform in the…3 min read·Dec 21, 2022----
Brian J. MurphyIP Rights in Blockchain and Digital AssetsNFT lawsuits involving content creators, celebrity endorsers, content distributors, businesses, and startups are becoming more frequent as…3 min read·Oct 10, 2022----
Brian J. MurphyHow to Structure NFT AgreementsThe recent lawsuit filed in Los Angeles County Superior Court by G2 Esports against NFT developer Bondly should serve as a warning to IP…3 min read·Jun 24, 2022----
Brian J. MurphyHow Will Recent Executive Orders Affect NFTs?The rise in popularity of the blockchain ecosystem and growth in ownership of digital currency (e.g., Bitcoin), non-fungible tokens (NFTs)…2 min read·May 24, 2022----
Brian J. MurphyHow Esports Contracts Exploit PlayersThe increasing popularity of competitive video games has created a global Esports industry that in 2021 had an audience size of 474 million…4 min read·Apr 11, 2022----
Brian J. MurphySponsorship Revenue in the NFL Continues to RiseSponsorship revenue for the NFL increased 12% during the 2021–22 season to a record $1.8 billion, according to sports partnership…5 min read·Mar 14, 2022----
Brian J. MurphySports Jersey Patch Sponsorship Deals on the RiseBrand sponsorship deals, including sports jersey sponsorships have become increasingly common in professional sports. Jersey sponsorships…3 min read·Feb 15, 2022----
Brian J. MurphyEurope’s Independent Production Model & Partnerships AcceleratingAs big streaming platforms like Netflix, Amazon, and Disney Plus pivot from capturing market share to profitability, growth in European…2 min read·Jan 18, 2022----
